Choosing a format
QR code or native app for a cultural visit?
Choose the visitor format that fits your place, audience and publishing capacity. A QR code can make a first visit immediate; a native app may suit a broader product experience.
When a QR code is a strong fit
QR stories open in a browser at the point of discovery. That makes them useful for places where visitors arrive from many channels or do not want another download.
- Fast access from a physical stop
- No visitor account or app store step
- Simple links between stories and next stops
Make the choice around the visit
The right format depends on what visitors need and what the organisation can maintain. Waytale keeps the QR route focused on readable, listenable place content.
- Consider audience access and connectivity
- Plan how stories will be updated
- Compare the format with the depth of the visit
Start today for free
Create a first story and explore the visitor experience.
Start today for free